Freshtag

FreshTag is a smart, intuitive system designed to help households reduce food waste by tracking the freshness of stored food. Originally envisioned to empower users to make more mindful consumption choices, it combines a compact, attachable tag with an interactive mobile interface that monitors food items in real time.

Each tag uses NFC connectivity to sync with the app, allowing users to log, organize, and receive alerts on food nearing expiration. Whether it’s produce in the fridge or leftovers in containers, FreshTag makes it easy to keep track of what’s still fresh and what needs attention—minimizing waste and maximizing efficiency.

By blending thoughtful design with seamless technology, FreshTag transforms how we interact with our food—encouraging sustainable habits, reducing over-purchasing, and making the invisible lifecycle of stored food more visible, manageable, and meaningful.